Beast Games Promotional Campaign Berlin
Facade Projection

Advertising projection for the launch of the new Amazon Prime series by YouTube star Mr. Beast

As part of the promotional campaign for the launch of the "Beast Games" series, TNL created a large-scale projection as a dynamic mural at the Uber Arena in Berlin. At this central location in the capital, marketing assets from the new Amazon Prime game show by YouTube star Mr. Beast were used for an attention-grabbing installation with a high recognition value. The production was based on the largest reality competition format ever: opposite the East Side Mall in Friedrichshain at Christmas time and on the day of an Alba Berlin home game, this out-of-home campaign achieved a large reach.

The performance was excellent, we would be happy to work with you again at any time. «

Tom Falk, Project Manager Meeting + Events, Time Change GmbH